Why Look for CartFlows Alternatives?
CartFlows has been a dominant WordPress funnel builder since 2018, but it's not the only option — and for many WooCommerce store owners, it's no longer the best one. The core complaints are real: the Pro plan costs $299/year and limits you to 30 sites, advanced segmentation is absent, upsells only support a single product per step, and checkout personalization is basic compared to newer competitors.
Whether you need deeper segmentation, more affordable multi-site licensing, or a fully hosted SaaS alternative that doesn't depend on WordPress at all, this guide breaks down 8 concrete alternatives with exact pricing, specific features, and honest assessments of where each one wins.
The 8 Best CartFlows Alternatives in 2024
1. FunnelKit (Formerly WooFunnels) — Best Direct WordPress Replacement
FunnelKit is the most feature-complete WordPress-native CartFlows replacement. Both tools sit on top of WooCommerce, but FunnelKit's rule-based funnel engine is meaningfully more powerful than CartFlows' conditional redirect system. Where CartFlows routes users with basic YES/NO logic, FunnelKit uses an advanced rules engine that can evaluate cart value, product type, customer history, and more before determining which upsell fires.
- Multi-step checkout: Unlimited steps (CartFlows caps at two)
- Order bumps: Multiple bumps per checkout (CartFlows allows only one)
- Upsell products per step: Multiple products (CartFlows: single product)
- A/B testing: Built-in for funnels, checkout pages, and bump offers
- Analytics: Advanced contact-level reporting with activity streams
- Facebook Conversions API: Native integration (CartFlows lacks this)
Pricing: Starts at $99/year (Basic), $179/year (Plus), $249/year (Professional). All tiers are significantly cheaper than CartFlows Pro at $299/year for equivalent multi-step features.
Migration note: Both plugins use WooCommerce products as checkout items, so product data transfers cleanly. Funnel logic must be rebuilt manually — export your CartFlows flow structure first, then recreate steps in FunnelKit's visual builder.
2. SellKit — Best for WooCommerce Stores Needing Deep Personalization
SellKit targets CartFlows directly on pricing and segmentation depth. At $199/year for unlimited sites versus CartFlows' $299/year for 30 sites, SellKit costs less and covers more installations. The personalization gap is more significant: SellKit offers 30+ segmentation conditions including RFM (Recency, Frequency, Monetary) scoring, geolocation-based discounts, and referral-source targeting. CartFlows has no equivalent RFM segmentation.
- Personalized coupons: Generated per-user based on shopping behavior, displayed via bar, popup, email, or inline
- Checkout notices: FOMO timers, loss aversion triggers, hyperbolic discounting offers — none available in CartFlows
- Skip cart: Direct-to-checkout bypass with sticky order summary
- Pre-filled forms: Auto-populated for returning cart abandoners
- Automated conditional discounts: Applied at checkout based on cart, referral, product history
- Pro Attribute Swatches: Visual product variation selector (CartFlows uses default WooCommerce dropdowns)
Pricing: $199/year for unlimited sites. CartFlows Pro costs $299/year for 30 sites. If you manage more than one WooCommerce store, SellKit pays for itself immediately.
Migration note: SellKit's free version is available on WordPress.org. Install it alongside CartFlows, recreate funnels in SellKit, test checkout flows, then deactivate CartFlows. The plugins can coexist temporarily without conflicts.
3. ClickFunnels — Best for Non-WordPress Businesses
If you're tied to WordPress primarily because CartFlows requires it, ClickFunnels removes the dependency entirely. It's a fully hosted SaaS funnel builder with no plugin installation, no WooCommerce requirement, and no server management. The tradeoff is cost: ClickFunnels Basic starts at $97/month ($1,164/year), which is three to four times the annual cost of any WordPress-based option here.
- Hosted landing pages and funnels — no WordPress needed
- Built-in email automation via Follow-Up Funnels (Pro plan)
- Native payment processing with Stripe and PayPal
- Membership site builder included
- Template library with 100+ proven funnel templates
Pricing: $97/month (Basic, 20 funnels), $297/month (Pro, unlimited funnels + affiliate management).
4. ThriveCart — Best One-Time Payment Option
ThriveCart is the only checkout-focused tool on this list sold as a lifetime license, making it the best long-term value for high-volume sellers who plan to use it for years. Unlike CartFlows, ThriveCart is SaaS-hosted and works independently of WordPress — though it integrates with WordPress membership plugins.
- Lifetime pricing — pay once, no recurring fees
- Bump offers, upsells, and downsells with A/B testing
- Built-in affiliate management (ThriveCart Pro)
- Subscription billing with dunning management
- Course platform included in ThriveCart Learn (Pro)
- 240+ integrations including ActiveCampaign, ConvertKit, and Zapier
Pricing: $495 lifetime (Standard), $690 lifetime (Pro with affiliate center + ThriveCart Learn).
Migration note: ThriveCart doesn't use WooCommerce, so existing WooCommerce product data doesn't transfer. You'll need to recreate products in ThriveCart and update any payment links or embeds on your site.
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5. SamCart — Best for Digital Products and Courses
SamCart specializes in checkout optimization for digital products, memberships, and subscriptions — areas where CartFlows, being WooCommerce-first, can feel awkward. SamCart's one-page checkout is designed to maximize conversion, and its built-in subscription saver feature automatically handles failed payments before they churn.
- One-page checkout with 50+ templates designed for conversion
- Subscription saver: Automated dunning to recover failed subscription payments
- Pay-what-you-want pricing — not available in CartFlows
- Built-in A/B testing for checkout pages
- Order bumps and upsells with real-time analytics
Pricing: $79/month (Launch), $159/month (Grow), $319/month (Scale with affiliate center).
6. GoHighLevel — Best for Marketing Agencies
GoHighLevel is the only option here that combines a funnel builder with a full CRM, two-way SMS marketing, reputation management, and white-label client portals. If you're an agency building funnels for clients, GoHighLevel replaces CartFlows plus your CRM plus your email platform — consolidating three or more tools into one.
- Unlimited sub-accounts on the Unlimited plan — build client funnels at scale
- White-label capability — resell GoHighLevel under your own brand
- Built-in CRM with pipeline management and contact history
- SMS and email automation included (no third-party required)
- Funnel and website builder with drag-and-drop editor
Pricing: $97/month (Starter, single account), $297/month (Unlimited, unlimited client accounts).
7. Kartra — Best All-in-One SaaS Alternative
Kartra is the most complete hosted alternative to CartFlows for businesses that want to consolidate their entire marketing stack. Where CartFlows requires WooCommerce + an email tool + a membership plugin + analytics, Kartra includes all of these natively.
- Native email marketing with behavioral automation
- Membership portal builder included
- Video hosting with behavioral triggers on pause/watch/complete
- Helpdesk and live chat built-in
- Affiliate management on all paid plans
- Calendar and booking system included
Pricing: $119/month (Starter, 2,500 contacts), $229/month (Silver, 12,500 contacts), $549/month (Gold, 25,000 contacts).
8. Systeme.io — Best Free CartFlows Alternative
Systeme.io is the only platform here with a genuinely functional free tier. The free plan allows up to 3 funnels, 1 membership site, unlimited emails, and 2,000 contacts — enough to validate a funnel before committing to paid software. For early-stage businesses currently on CartFlows' $99/year entry plan, Systeme.io can replace it at zero monthly cost.
- Free forever plan — 3 funnels, 2,000 contacts, 1 course, unlimited emails
- Built-in email autoresponder on all plans
- Course and membership site builder included
- Affiliate program management on paid plans
- Automation workflows triggered by funnel events
Pricing: Free (3 funnels), $27/month Startup (10 funnels), $47/month Webinar (50 funnels + webinars), $97/month Unlimited (unlimited everything).
CartFlows Alternatives Comparison Table
| Tool | Starting Price | Hosting | Order Bumps | A/B Testing | Email Included | Best For |
|---|---|---|---|---|---|---|
| CartFlows | $99/year | WordPress | 1 per step | Yes | No | Basic WooCommerce funnels |
| FunnelKit | $99/year | WordPress | Multiple | Yes | No | Power WordPress users |
| SellKit | $199/year (unlimited sites) | WordPress | Yes | No | No | WooCommerce personalization |
| ClickFunnels | $97/month | SaaS | Yes | Yes | Pro only | Non-WordPress businesses |
| ThriveCart | $495 lifetime | SaaS | Yes | Yes | No | Long-term cost savings |
| SamCart | $79/month | SaaS | Yes | Yes | No | Digital products and courses |
| GoHighLevel | $97/month | SaaS | Yes | Yes | Yes | Agencies with multiple clients |
| Kartra | $119/month | SaaS | Yes | Yes | Yes | All-in-one stack replacement |
| Systeme.io | Free / $27/month | SaaS | Yes | No | Yes | Budget-conscious startups |
Migration Tips When Leaving CartFlows
Moving to Another WordPress Plugin (FunnelKit or SellKit)
WordPress-to-WordPress migrations are the smoothest. Before switching:
- Export your CartFlows funnel structure as a screenshot or document — there's no native export to competing plugins
- Keep CartFlows active until new funnels are live and tested end-to-end
- Update any direct checkout links (e.g., in email sequences or ad campaigns) after switching
- Both FunnelKit and SellKit work with Elementor, Divi, and Gutenberg, so page templates usually transfer without rebuilding from scratch
- If you're using CartFlows' A/B testing, document the winning variant before migration — you'll need to start fresh in the new tool
Moving to a SaaS Platform (ClickFunnels, Kartra, GoHighLevel, Systeme.io)
Leaving WordPress entirely requires more planning:
- Audit all WooCommerce products used in funnels — recreate them as SaaS products with matching prices and descriptions
- Update payment gateway connections — most SaaS tools use Stripe natively, but confirm webhook compatibility with your bank/processor
- Redirect old CartFlows checkout URLs (e.g.,
/checkout/product-name) using 301 redirects to preserve any SEO equity - Export customer email lists from WooCommerce before disabling the store and import them into your new platform's CRM or email tool
- Run both systems in parallel for 2–4 weeks before fully decommissioning CartFlows
Compatibility Notes
- FunnelKit + CartFlows: Can coexist on the same site during transition, but avoid activating both global checkout replacements simultaneously
- SellKit + CartFlows: Safe to run simultaneously — SellKit's checkout optimization works alongside existing CartFlows funnels temporarily
- ThriveCart: Embeds via hosted checkout pages or iframes — no WooCommerce conflict since it bypasses WordPress checkout entirely
- GoHighLevel funnels: Hosted on GoHighLevel's domain (or your custom domain via CNAME) — fully independent of your WordPress install
Which CartFlows Alternative Should You Choose?
The right choice depends on your stack, scale, and budget — here's the direct answer for each scenario:
- You run one WooCommerce store and want the most powerful WordPress replacement: Choose FunnelKit at $99/year. You get multiple order bumps, advanced upsell rules, A/B testing, and Facebook Conversions API — all gaps CartFlows hasn't closed.
- You manage multiple WooCommerce stores and want deep personalization: Choose SellKit at $199/year for unlimited sites. The RFM segmentation and checkout notice system are unique and the per-site cost math beats CartFlows Pro significantly at scale.
- You want to stop paying annual fees forever: Choose ThriveCart at $495–$690 lifetime. At 2 years of FunnelKit Pro pricing, ThriveCart has already paid for itself.
- You sell digital products or online courses (not physical goods): Choose SamCart at $79/month. Its checkout flow and subscription dunning are purpose-built for digital product businesses.
- You're a marketing agency building funnels for multiple clients: Choose GoHighLevel at $297/month for unlimited client sub-accounts. No other tool on this list offers white-label client portals with a built-in CRM and SMS.
- You want to replace your entire marketing stack with one tool: Choose Kartra at $119/month. Funnels, email, membership, video, helpdesk, and affiliate management — all included. Also consider ActiveCampaign if email automation is your primary need.
- You're pre-revenue and need to validate a funnel for free: Choose Systeme.io on the free plan. Three funnels, unlimited emails, and a course builder — no credit card required.
- You want a non-WordPress hosted solution with the biggest template library: Choose ClickFunnels at $97/month. It pioneered the SaaS funnel space and has the most battle-tested templates.
CartFlows remains a solid entry-level option for simple WooCommerce funnels, but its pricing, single-bump limitation, and lack of advanced segmentation have created clear openings. FunnelKit closes most of those gaps at the same price point. SellKit closes them at a better multi-site price. And if you're open to leaving WordPress, ThriveCart, SamCart, and Systeme.io each offer compelling reasons to make the move. For teams evaluating broader landing page and lead generation tools, also compare Unbounce and Instapage — both specialize in high-converting landing pages that feed into checkout funnels.



